Ridho tells how hobbies can be a promising source of income~

  20 Agustus 2024 17:45

A gentle breeze blew when Brilio.net visited a warmindo in the Seturan branch, right across from the UPN Yogyakarta campus. When entering the warmindo with a red and black building, there was a different atmosphere than most warmindo around the campus. On the walls, there were decorations and various photos showing the beauty of South Kalimantan's art and culture . Starting from traditional houses to various animals that live there.

This stall also has a signature menu of Soto Banjar and typical yellow rice. I then ordered Soto Banjar, and a bowl of fruit soup with prices starting from IDR 13 thousand. All orders were immediately recorded by the waiters who appeared to be wearing red shirts with the words 'Burjo Burneo'. Without waiting long, they immediately made my order quickly.

Once served, the portion is quite good to fill a stomach that has been empty all day. Not too much and not too little. The savory taste of the broth and spices that blend together are so pronounced when enjoying Soto Banjar. Plus, the fresh taste when tasting fruit soup with various fruits. It suits my tongue because it is not too sweet.

After all the menus I ordered were finished, I was immediately invited to the office located on the second floor. I was greeted by Ridho Al Rahman, the owner of Warmindo who was busy with his laptop screen. The man who had studied for his Masters in Management at UII (Islamic University of Indonesia) said that he had opened the Warmindo stall since 2013. After previously, he opened a tour and travel service business.

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Got opposition. Now, the burjo stall business that he manages is running quite well, although there are several branches that have been forced to close since the Covid-19 pandemic. Currently, there are 16 branches that are managed with a franchise system. He also targets the number of Warung Burjo Burneo to increase by expanding to other areas, one of which is Malang, East Java. This place was chosen because there are many students from other regions. "We have 16 branches. There are several that we make sponsorship cooperation in the form of requests to accelerate a development or scale up," he explained. Even so, Ridho admitted that it was not easy to build a burjo stall business amidst its quite tight competition. Changing the cafe-style concept by expanding the building was not immediately accepted by the community. He experienced a lot of opposition, none other than because it was considered too luxurious. "Initially, yes, there was a lot of opposition like this, it was too luxurious," Ridho explained. Ridho added that at first his burjo stall was not open 24 hours. At that time, he only opened until 9 pm. However, burjo enthusiasts, especially students, actually come more at night. The man who had studied for a bachelor's degree at the 'Veteran' National Development University in Yogyakarta finally decided to open for 24 hours with a shift employee system. "At that time I was still feeling my way around, still wanted to know what the system was like. So it used to open from 9 to 12 at night," he said further. I also had the chance to chat with one of the customers who often visited Warmindo Burneo. Rai (27), said he had been a regular at Ridho's warmindo more than 5 times. This place is his mainstay for dinner and doing assignments.

 brilio.net

(brl/wen)

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