foto: Instagram/@reyutami
Brilio.net - Rey Utami is in the spotlight after being named the richest artist in 2024 based on a list released by Indonesia Artist Watch. Based on the results of the analysis and survey released under the title "5 Richest Artists in Indonesia", Rey Utami is in first place with an estimated wealth of IDR 6.3 trillion.
This amount even beats Agnez Mo who is in second place with total wealth of IDR 600 billion. Meanwhile, Raffi Ahmad, who was predicted to have a fantastic salary, is actually in third place with total wealth of IDR 560 billion. Not only once, Rey Utami also holds the title of richest artist in 2023 according to the survey institute Cydem International Research.
Even though many people question his role as a celebrity, because he rarely appears on the small screen, it turns out that Rey has various extraordinary business lines. Together with her husband, she owns a mining and property business. Apart from that, in the entertainment sector, he has the Reyben Entertainment channel.
What businesses does Rey Utami have to become the richest person in the country? Check out the information, as compiled by brilio.net from various sources on Tuesday (11/6).
1. Culinary business in Sentul.
photo: Instagram/@reyutami
As an entrepreneur, Rey Utami also has a business in the culinary sector. He is known to have a culinary business called Rumah Culinary Reyutami or Culinary Sentul. Based on information contained on social media @kuliner.sentul, this business was only started in 2020-2021. The food and drinks sold are various Indonesian dishes, such as gurami soup, fried chicken, fried catfish, and various other foods.
2. Property business with husband.
photo: Instagram/@reyutami
Together with her husband, Pablo Benua, who also works as a lawyer, Rey Utami owns a property business. His property business is located in Highland, England. Meanwhile, his construction business called CV Benua Jaya Construction focuses on construction and consulting. It turns out that he also owns property in the form of more than 500 units of ready-to-live-in luxury housing assets that are being bought and sold in the Sentul City area.
3. Engaged in the nickel mining business.
photo: Instagram/@reyutami
Apart from that, apparently Rey Utami also has a nickel mining business with her husband. It is known that both of them have nickel mines in the Central Sulawesi area. It turns out that her husband oversees 4 mining companies with 35 hectares of land divided into several areas.
4. Skincare business line.
photo: Instagram/@reyutami
Apart from that, Rey Utami has a skincare business. In his business, Rey holds the position of CEO of Kharites Beauty International. The business products include facial wash, serum, toner, and cream. To promote his products, Rey created social media @kharitesofficial.id.
5. TV presenter.
photo: Instagram/@reyutami
In the entertainment world, Rey is known as a presenter. Rey often presents sports events on television programs. He has been a presenter for Sports7, Daily Sports, and Euro 2021.
6. Instagram Endorsements.
photo: Instagram/@reyutami
This 37 year old artist has up to 1 million followers on his Instagram account. Therefore, it is not surprising that Rey is flooded with endorsements from various brands. Reportedly, as of 2016, the endorsement rate per upload was IDR 1.5 million for unbranded bag products. Of course, now the endorsement costs are much more expensive because you have 1 million followers.
7. Adsense YouTube channel.
photo: Instagram/@reyutami
Rey and Pablo have a YouTube channel called Reyben Entertainment. The channel has 1.97 million subscribers. Their YouTube content is also quite popular because it covers quite controversial themes. Some of DiaRey's YouTube content programs, Snack Time, The Reyben Unlocked, Important Chat, and various other programs.
For each broadcast, one video can attract thousands to millions of viewers, you know. Therefore, Adsense is obtained from the Reyben Entertainment YouTube channel.
(brl/mal)