Bihun Kekinian has caught the ire of more conservative social media users. Its name refers to a type of Indonesian noodle, and the second means "Bikini". The packaging itself shows a womans body in a bikini holding an open pack of noodles, with the words "squeeze me" written below.
The Bandung-made snack was advertised through Facebook, Twitter, Whatsapp and BBM.
"Now there is a snack for kids that has adult content on the packaging ... Bihun Bikini... Keep this snack away from the kids.... hopefully the snack will be immediately taken out of distribution." said the account Sudarmini Mini.
"Waaaaah......................this looks tasty" wrote Anton Wonder.
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